Featured24 photos
New#GD26-2661
2026 Grand DesignTranscend Xplor 26BHX
30 ft 11 in · Sleeps 8 · 1 slide
$46,240
$38,995
Lead-Gen Websites Built For RV Dealers
RV dealer websites built for more leads.
A dealer website platform for RV dealerships — a fast, AI-assisted storefront built to convert the traffic you already pay for.
- Average lead lift
- 2.5×
- Rooftops live
- 60+
- Agency partner since
- 1991
more leads after dealers switch
Same ad spend, no extra traffic
rooftops live on Scout
Live on the platform today
Wheeler Advertising, since
Our exclusive agency partner
Why dealers switch
Design, speed, and tools that work together
No single feature lifts your leads. The combination does — and it is measured at 2.5×.
Conversion-built UX
Premium design and multi-step smart forms — even partial submissions surface usable contact info.
AI shopping tools
“30ft bunkhouse under $45k, sleeps 6” — plain English in, real units out. Concierge helps shoppers narrow down 24/7.
Analytics that surface action
Every lead, call and unlock attributed to the campaign that produced it — synthesized into changes worth making.
Pages that don’t lose them
Mobile-first builds that load instantly — so shoppers stick around long enough to convert.
Plain-English search
Shoppers search the way they talk
One sentence in. The right trailers out.
30ft bunkhouse under $45k, sleeps 6
Understood asBunkhouseAbout 30 ftSleeps 6+Under $45,000
3 matches
31 photos
New#CC26-1184
2026 CoachmenCatalina Summit Series 8 261BHS
30 ft 5 in · Sleeps 8 · 1 slide
$44,910
$36,480
Special18 photos
New#RK26-2706
2026 Forest RiverRockwood Ultra Lite 2706BH
32 ft 10 in · Sleeps 6 · 1 slide
$41,300
$32,975
AI Concierge
The question they’d ask a salesperson
Answered from your live inventory, at eleven at night.
Scout
Finding your perfect match
Your Criteria
Dana • Travel trailer • Under $45k • Family trips • Sleeps 8 • Bunkhouse
Can my half-ton pulla 30 ft bunkhouse?
11:02 PM
Comfortably. Both of these come in under 6,600 lbs dry — these are the closest to 30 ft.
11:02 PM
Your Matches
Top pick
2026 Grand Design Transcend Xplor
26BHX
30 ft 11 in · 6,505 lbs dry
$38,995
2026 Coachmen Catalina Summit Series 8
261BHS
30 ft 5 in · 6,098 lbs dry
$36,480
Are the bunks big enoughfor teenagers?
11:04 PM
In the 26BHX, yes — 46 by 76 in, top and bottom. Want to walk through it Saturday?
11:04 PM
What actually changes
Everything a dealer gets on ScoutRV, on one screen
The mission is narrow and we have not changed it: more leads out of the traffic you are already paying for, without spending more to get them. Each number below is measured across 60+ live rooftops, and each one is something you can ask us to show you.
2.5×
More leads, same ad spend
Blended across the nine RV dealers we have clean before-and-after data for — not the whole base, which is 60+ rooftops — who moved to us from the platforms they were on. Range 1.6× to 3.4× — the weakest result is in that average, not removed from it.
+11%
Conversion, not traffic
One dealer tripled unique leads on 11% more sessions. Another did roughly 3× on FEWER sessions. Buying more visitors does not produce that — the site converting them does.
69%
Built for the phone first
Seven in ten shoppers across our dealer base are on mobile. Every layout, filter and gallery decision is made for them, not retrofitted afterwards.
77%
Price unlock converts browsers
Of one dealer’s leads came through the unlock form — a mechanic their previous site had no equivalent of. Interest becomes a contactable lead instead of an anonymous visit.
0
Tickets to change your site
Edit pages, pricing and banners yourself and see it live in seconds. The most common reason dealers tell us they left was waiting weeks for a change that should take minutes.
1:1
Every old URL redirected
Migration maps each existing address to its new one, so the rankings you spent years earning move with you. Ask any vendor what happens to your URLs — the only right answer is a redirect for every one.
The Numbers
Measured, not promised
96
#1 Mobile Speed
RV industry · Lighthouse mobile, iPhone 14
82
#1 Desktop Speed
RV industry · Lighthouse desktop
1.6–3.4×
Lead Lift, Full Range
Every dealer result published, weakest included
See It In Action
Watch a quick walkthrough of the Scout platform
All Dealers. All Sizes. Lead Increases.
What dealers are actually seeing on Scout
Same ad spend. Same traffic. Better website.
3-Location Dealer
~800 Units
193
unique form fills
Old site
Old site
→
528
unique form fills
New site · April 2026
New site · April 2026
2.7×
more leads
Single-Location Dealer
~140 Units
47
leads / month
Old site
Old site
→
106
leads / month
New site · Feb 2026
New site · Feb 2026
2.25×
more leads
2-Location Dealer
~330 Units
42
leads / month
Old site
Old site
→
138
leads / month
New site · Jan 2026
New site · Jan 2026
3.3×
more leads
4-Location Dealer
~550 Units
198
unique leads
Old site
Old site
→
462
unique leads
New site · March 2026
New site · March 2026
2.3×
more leads
8-Location Dealer
~950 Units
264
unique leads
Old site
Old site
→
898
unique leads
New site · March 2026
New site · March 2026
3.4×
more leads
Single-Location Dealer
~130 Units
89
unique leads
Old site
Old site
→
187
unique leads
New site · April 2026
New site · April 2026
2.1×
more leads
7-Location Dealer
~750 Units · RVs & Utility Trailers
236
unique leads
Old site
Old site
→
372
unique leads
New site · April 2026
New site · April 2026
1.6×
more leads
Single-Location Dealer
~90 Units · Year-Over-Year
23
unique leads
Old site
Old site
→
77
unique leads
New site · April 2026
New site · April 2026
3.3×
more leads YoY
4-Location Dealer
~600 Units
215
unique leads
Old site
Old site
→
505
unique leads
New site · March 2026
New site · March 2026
2.3×
more leads
Every dealer, every size — more leads on Scout.
Unique leads per month · pre-launch baseline vs. first full month on Scout
Six of these dealers have a full write-up — those cards link to it. The published 2.5× average is blended across the nine measured switches set out in full on our comparison pages, which is a different list from this one and is stated there dealer by dealer.
As featured in
“We have launched the most modern RV website platform in the industry for the sole purpose of generating more leads for dealers.”
Ron Wheeler, in RV News, May 2026
In their words
What dealers say when we ask them anonymously
“We’ve not only loved the quantity but also the quality of leads.”
“This website has been the one shining star in this tougher market.”
“As always, I am impressed. The turnaround time and the work are equally impressive. This is exactly what I was picturing.”
“Make the swap.”
“Do the research and they will see why Scout is so strong.”
“It is nice to work with a pleasant and competent company. It seems like there aren’t many out there. You guys continue to impress.”
“Well, I believe it all now.”
Verbatim from our client survey and direct correspondence, published without names. Every dealer on the platform has agreed to act as a reference, so the check on all of this is a phone call to one of them rather than a page of quotations. Responses that contained criticism are not shown here; they are not edited into praise either.
AI merchandising
Every unit written like you wrote it
Unique copy on every trailer on the lot. Never a spec dump.
From your feed
- STOCK
- RK26-2706
- YEAR
- 2026
- MAKE
- Forest River
- MODEL
- Rockwood Ultra Lite
- FLOORPLAN
- 2706BH
- LENGTH
- 32.83
- SLEEPS
- 6
- OPTIONS
- PLATPKG, C2CPKG, CLIMPKG
Written for this unit
2026 Forest River Rockwood Ultra Lite 2706BH
The rear bunk room is segregated — an actual door between the kids and everyone else, which is the whole reason this floorplan exists. Up front, a true queen in a bedroom of its own, and a large rear bathroom with a shower at the far end. Thirty-two foot ten, a 24 ft 6 in awning down the side, and 1,539 lb of cargo capacity left once it is loaded.
Highlights
BunkhouseSleeps 6Front queen bedroomRear bath + shower32 ft 10 in24 ft 6 in awning
The advertising and the website come from one team. ScoutRV is exclusively partnered with Wheeler Advertising — separate companies under common ownership, in dealership advertising since 1991. It is why the ad spend can be held flat on purpose while the site changes underneath it, which is how every result on this site was measured.
How the marketing works →Cost per lead
Dealers on the old platforms pay about twice as much per lead
Not because they spend more. They are buying the same traffic, in the same markets, at the same rates. They pay double because their website turns the traffic they already bought into half as many leads — and cost per lead is division, so those two numbers move together whether anyone is watching or not. Double is also the flattering-to-them end of it: across the legacy sites we have measured, unit page views per lead run from 161 to over 900, and the figure below sits near the bottom of that range rather than the middle of it.
This is the part of the bill a platform actually controls. It is also the part almost nobody on either side of the invoice measures.
Two numbers decide what a lead costs
You can only spend money against one of them.
Your marketing sets this
What you pay for one vehicle page view
Targeting, creative, channel mix, negotiation. This is the number every agency in the category argues about, and the only one a dealer can move by spending differently.
Your website sets this
How many vehicle page views it takes to make one lead
Nobody bids on this number and nobody negotiates it. It is whatever your site converts at — and on most dealer platforms it has never been measured at all, let alone reported back to the dealer.
The two, multiplied
What one lead actually costs you
That is the entire formula. Hold the first number still — same budget, same channels, same traffic — and your cost per lead moves one-for-one with the second one.
So there is nothing to argue about in the mechanism. Same vehicle page views, more leads out of them, therefore proportionally less cost per lead. That is not a forecast and not a model — it is the same division done twice. The only question worth asking is how far the second number actually moves, which is measurable, and which is what the rest of this section is.
Vehicle page views per lead, measured on both platforms
The same unit on both sides: how many vehicle page views it took to produce one lead. Nothing here depends on what anyone paid for them.
Dealer websites before they moved to us210 vehicle page views per lead
Blended across 3.37 million vehicle page views and 16,142 leads · 161 to over 900 across the sites we measured; we publish the low end
Dealers on ScoutRV108 vehicle page views per lead
Blended across 2.1 million vehicle page views and 19,560 leads · 90 days
1.9×
The vehicle page views it takes to make one lead, old platform against ScoutRV
51%
What a lead costs on ScoutRV, as a share of the same lead on the old platform, at an identical cost per vehicle page view
0
Extra traffic required for any of it. The denominator is held constant on purpose — that is the entire argument
One dealer, measured on both sides of the switch
204 views per lead before, 109 after
| Previous platform | On ScoutRV | |
|---|---|---|
| Vehicle page views per lead | 204 | 109 |
| Leads from the same traffic | 1.0× | 1.9× |
| Cost per lead, at an identical cost per view | 1.0× | 0.53× |
Same store, same market, same inventory, and — the part that matters — the same lead definition counted the same way on both sides of the launch. Before-and-afters usually fall apart on that last point, because a platform that starts counting a chat message as a lead can produce any multiple you like. Here the definition was held still and the website was the only thing that changed.
How this squares with the rest of what we publish. The lead lift on our comparison pages is 2.5× blended across nine dealers, range 1.6× to 3.4×. That figure counts leads. This one counts leads per vehicle page view, so any traffic a dealer gained after launching is divided straight back out of it. 1.9× is the same effect with the traffic held constant, and it is the smaller of the two — which is exactly why it is the one we use to talk about cost. We would rather you check the arithmetic and find us understating it.
It also agrees with the same fact stated the other way up. As a rate, the platforms dealers move to us from turn roughly 0.2% to 0.5% of vehicle page views into a lead; on Scout it runs closer to 1% of vehicle page views. The denominator matters: a session-based conversion rate is a different number. Two routes to the same doubling, which is more reassuring than either on its own — and a rate is the version worth checking on your own site, because it does not move when your traffic does.
Work out your own number in thirty seconds. Take last month’s vehicle page views from your analytics and divide by the leads you actually received. You now know your half of the formula, and you did not need anyone’s permission or a proposal to get it. If the answer lands anywhere near two hundred, your website is the expensive part of your marketing — not your budget, and not your sales team.
Where these come from. 108 — 2.1 million vehicle page views against 19,560 leads across dealers on ScoutRV over 90 days. 210 — 3.37 million vehicle page views against 16,142 leads on dealer websites measured before those dealers moved to ScoutRV. Individual legacy sites we have measured run from 161 to over 900 views per lead, so 210 sits deliberately near the bottom of the observed spread rather than at the middle of it: the high end would produce a far more flattering comparison than we are willing to present as typical, and the sites at that end also tended to count leads more narrowly, which inflates the ratio for reasons that have nothing to do with the platform. One of these dealers has been measured on both sides of the switch on an identical lead definition: 204 views per lead before, 109 after. Cost-per-lead statements are the arithmetic consequence of those ratios at an unchanged cost per view; they are not a claim about media rates, which we do not hold constant for anyone and do not attribute to the platform. Drawn from a selected sample of dealer accounts and websites over the periods stated. Results vary by market, inventory and budget.
Service that doesn’t leave you waiting
Customer service that actually picks up the phone.
Tired of waiting weeks for site changes? Scout dealers get a real human who actually responds — same day, not next month. Your account rep manages your account, not a ticket queue you’re stuck behind.
A real human, fast
No multi-week waits to hear back.
Dedicated account rep
Knows your store, your inventory, your team.
Same-day changes
Updates land in minutes, not weeks.
AI on every unit page
A salesperson on every unit page
Answering about this exact trailer, not the brochure.
2026 Grand Design Transcend Xplor 26BHX
Stock #GD26-1142 · 30 ft 11 in · Sleeps 8
AI Assistant — Transcend Xplor 26BHX
2026 Grand DesignStock #GD26-1142
Can I tow it?
7:41 PM
With a half-ton, yes. It runs 6,505 lbs dry at 30 ft 11 in, and it is rated to 7,695 lbs loaded — so water, gear and the bikes all still fit inside what a half-ton pulls.
7:41 PM
How many does it sleep?
7:43 PM
Eight. Queen up front, a dinette that drops, and 46 by 76 in bunks in the back room — wider than the bunks you usually get.
7:43 PM
The Scout Difference
Easy to operate. Built to convert.
Easy to find the right RV
Shoppers answer a few quick questions and see matching units instantly.
Easy to capture more leads
Multi-step forms keep shoppers engaged and submitting info.
Easy to follow up
Every lead lands with the shopper’s own words attached, so the first call is not a cold one.
Easy to know what’s working
Back-end analytics show exactly how many VDPs it takes to sell a unit.
Easy to make decisions
AI Insights deliver instant answers without digging through dashboards.
Easy to stay in control
Drag & drop editor lets you update your site in minutes, not days.
Frequently Asked
Questions dealers ask before they switch
What is Scout RV?+
Scout RV is a dealer website platform built specifically for RV dealerships. It is the RV version of the Scout platform, which runs 60+ live dealership rooftops, and it combines plain-English inventory search, a 24/7 AI shopping concierge that answers from your live inventory, multi-step forms that surface usable contact details from abandoned submissions, DMS and CRM integration, and a named account rep with same-day turnaround. It is bought most often by dealers who already have the traffic and are not converting it.
What kind of lead increase can dealers expect?+
Across nine dealers who moved to Scout from the platform they were previously on, unique leads ran 2.5× their own pre-launch baseline in the first 30 days, with ad spend deliberately held flat. Individual results ran 1.6× to 3.4×, and only one of the nine came in below 2× — that one is published on the results page alongside the rest. Read as traffic rather than as leads: it takes about 210 vehicle page views to produce one lead on the platforms those dealers left, and about 108 on Scout.
How is Scout RV different from Dealer Spike, Stealth, Ride Digital or InteractRV?+
On what the site does with traffic you have already paid for — the one thing a platform can actually measure about itself. Six dealers who left InteractRV averaged 2.5× more unique leads at unchanged spend. Three who left Ride Digital averaged 2.6×, and one of them tripled unique leads on 11% MORE sessions: traffic up 11%, leads up 229%, which is conversion rather than media. We publish a page per platform with every individual number behind those averages, the weakest result included, and no measurement of anyone else's product — lead conversion can only be measured from inside a platform, so we can measure ours and not theirs.
Will Scout RV integrate with my DMS and CRM?+
Yes — IDS and Lightspeed on the DMS side, DP360 and the other major RV CRMs on the lead side, plus outbound feeds to RV Trader, RV Universe, Rollick, Trailer Trader and DealerXchange. Inventory syncs on a schedule with no exports or spreadsheets, feed health is watched by an automated staleness check that catches a stalled feed within hours rather than a fortnight, and every lead is written on our side before delivery and retried if delivery fails — so a CRM outage delays a lead instead of losing it.
How fast can my new Scout RV website launch?+
Most dealers are live 3–5 weeks after kickoff. Inventory, branding and content migrate for you, and the redirect map is built from six months of your own Search Console data before anything is published: every old URL gets a 301 to its closest equivalent, unit pages are matched one-to-one by stock number, and pages carrying real click volume keep their existing titles and copy rather than being regenerated.
See what Scout can do for your dealership
Quick demo. No pressure. We'll walk you through the platform and answer your questions.
Request a DemoHow these numbers were measured. Unique sales leads per month, de-duplicated, excluding service requests, parts enquiries and test submissions, counted the same way on both sides of each launch. Every dealer is compared against its own pre-launch baseline rather than an industry benchmark, at flat ad spend. The 2.5× average is blended across the nine dealers we hold clean before-and-after data for — a measured sample, not the customer base, which is 60+ rooftops. Individual results run 1.6× to 3.4× and the weakest one is published alongside the rest. Results vary by market, inventory and budget.