1 location · ~140 units · February 2026
47 to 106 leads: a single-location RV dealer’s first month
The smallest dealer on this page, measured against a three-year average rather than a single month — which makes it the hardest baseline to beat by luck.
unique leads per month
The situation
One store, about 140 units, and a monthly lead figure that had been stable at roughly 47 for three years. That stability is what makes this the most rigorous comparison on the page: a three-year average cannot be beaten by a good month.
A dealer this size has no marketing department. Whatever the platform does not do automatically does not get done.
What changed
Most of the lift came from things that required nothing from the dealer: conversion-built unit pages, multi-step forms with partial capture, and the concierge covering hours the store is closed.
The visual editor mattered more here than at any group on this page — not because they redesign often, but because a one-store dealer who has to file a ticket to change a promo price simply does not change it.
The result
106 unique leads in the first full month against a three-year average of 47 — 2.25×, sitting almost exactly on our published platform average.
Unique leads in the first full month on the new site, measured against that dealer’s own pre-launch baseline. Figures are supplied by the dealer’s analytics and CRM, not modelled. The dealership is not named because we do not publish a client’s numbers under their name without written clearance.
Detail
Questions about this result
Is Scout worth it for a single-location dealer?+
This dealer more than doubled their leads without adding headcount or ad spend, so on those numbers yes. The honest caveat is that the platform costs what it costs regardless of store size — bring your current lead volume to the demo and we will do that arithmetic with you rather than for you.
Why compare against a three-year average instead of last month?+
Because a single month is noisy and it would flatter us. A three-year baseline is the hardest comparison available and it is the one this dealer already had.
How much of our time does launch take?+
Most of the work is ours. You supply branding, content decisions and a review pass; inventory and existing content migrate automatically.