InteractRV
The InteractRV alternative for RV dealers
InteractRV is an RV-only shop with two decades in the category. Dealers who move to us are rarely moving because the RV knowledge was wrong — they are moving on speed, conversion mechanics, and how quickly the platform is absorbing what AI has changed about how shoppers search.
Measured, not claimed
What dealers saw after leaving InteractRV
Six dealers who moved from this platform to Scout, ranging from a single store of about 90 units to an eight-location group of roughly 950. Each number is that dealer measured against its own prior site, not against an industry average.
One dealer, in detail · Multi-location dealer, high inventory volume
2.0× the VDP-to-lead conversion rate
| On InteractRV | On Scout | |
|---|---|---|
| Vehicle page views measured | 572,069 (full year) | 75,964 and 84,861 (two months) |
| Leads from those views | 1,392 | 369 and 398 |
Both sides have a real denominator, which most before-and-afters do not. The prior figure is a full year of vehicle page views against the leads they produced; the Scout figure is two consecutive months on the same basis, so it is a rate compared with a rate rather than a raw count that moves with traffic. The second month landing within 0.02 points of the first is what makes it a level rather than a good month.
| Dealer | On InteractRV | On Scout | Change |
|---|---|---|---|
| 8-location dealer~950 units · March 2026 · read the case study | 264 | 898 | 3.4× |
| 3-location dealer~800 units · April 2026 · read the case study | 193 | 528 | 2.7× |
| 4-location dealer~600 units · March 2026 · read the case study | 215 | 505 | 2.3× |
| 4-location dealer~550 units · March 2026 | 198 | 462 | 2.3× |
| 7-location dealer~750 units, RVs and utility trailers · April 2026 · read the case study | 236 | 372 | 1.6× |
| Single-location dealer~90 units · April 2026 · year-over-year | 23 | 77 | 3.3× |
Unique sales leads per month, counted in the same analytics property before and after the switch so the definition cannot drift across the boundary. Duplicates are collapsed and service, parts and test submissions are excluded. Where a launch fell mid-month we compare like months rather than partial ones, and one single-location case is stated year over year because its volume is small enough for seasonality to dominate a month-on-month read. The weakest result is inside the blended figure, not removed from it.
Independently reported
“Early statistics show that a single-location dealer selling roughly 90 RVs a year increased its website leads by 3.3 times year over year. An eight-location dealership that sells an average of 950 RVs a year increased leads 3.4 times year over year.”
Two of the dealer results we publish, printed by the RV industry’s trade publication in May 2026 — not numbers we are asking you to take on trust.
One correction to the quote: those figures are units in stock, not annual sales. The results elsewhere on this site use them that way.
Read the RV News articleWhat InteractRV is
InteractRV has built websites and marketing for RV dealers since the early 2000s. It is one of the few providers in the category that works only in RV, and it pairs its website platform with marketing services, so a dealer can buy the site and the media from one vendor.
What InteractRV sells
Stated from public information, so you can weigh it yourself. Note that this is scope — what is on the price list — which is a different question from what any of it does to your lead volume:
- Works only in RV, and has done since the early 2000s.
- Pairs its website platform with marketing services and a CRM.
Where ScoutRV differs
Two decades in RV is real category knowledge, and it is not what dealers leave over. They leave over what the platform does with the traffic once it arrives. Across six dealers who moved from InteractRV we measured 2.5x the leads at the same ad spend — that gap is conversion mechanics and page speed, not RV expertise. Knowing the category and converting it are different problems.
Why dealers tell us they move
What follows is what dealers said when they switched. It is reported experience, not a measurement we made of InteractRV’s product — we are careful about that distinction and you should be sceptical of any vendor who is not.
- Leads, first and every time. The traffic was arriving and not converting, and the site was the part of the funnel nobody could point at a number for.
- Support response time. Not that a change was impossible — that it went into a queue, and the answer came back next week for something the dealer expected to take minutes.
- Not being able to change their own site. Pricing, banners, a sold unit, a headline: all of it routed through somebody else, which is the version of this complaint that comes up most often.
- Looking like every other dealer in the market. When the platform builds from the same layouts, the shopper comparing three local stores sees one website three times.
Side by side
ScoutRV compared with InteractRV
Where a cell says Not published, that vendor does not publish the information and we are not going to invent it. Where it says Varies by package, it genuinely differs by tier — ask them directly.
| ScoutRV | InteractRV | |
|---|---|---|
| Google Lighthouse performance | 96 mobile / 82 desktop — #1 in the RV dealer-platform category | Not published |
| Plain-English inventory search | Included — "30ft bunkhouse under $45k, sleeps 6" returns real units | Not published |
| AI shopping concierge | Included, 24/7, hands off to your team with full context | Not published |
| Partial lead capture | Multi-step forms surface usable contact data from incomplete submissions | Not published |
| Dedicated account rep | Every dealer, named, who knows your store | Varies by package |
| Turnaround on site changes | Same day | Varies by package |
| DMS + CRM integration | All major RV DMS and CRM providers — no manual uploads | Varies by package |
| Dealer-editable site | Drag-and-drop visual editor your team runs without us | Varies by package |
Verify our column rather than trusting it. Ask us for three live customer URLs and run them through Google PageSpeed Insights on mobile — and ask InteractRV for the same.
What actually changes
Across nine dealers who switched to us, the average is a 2.5× lift in unique leads in the first 30 days, measured against each dealer’s own pre-launch baseline rather than an industry benchmark. The range is 1.6× to 3.4×.
These are the dealers with clean, comparable data on both sides of a switch, not the whole customer base — the platform runs 60+ rooftops. We publish every individual result behind that average, including the weakest one — an average with no bottom half is not an average. For what it is worth, only one of the nine came in below 2×.
Common questions
Switching from InteractRV
We run our website and our marketing through InteractRV. Does moving the site mean moving everything?+
No. Scout is the website and lead-generation layer, and it integrates with the major RV DMS and CRM providers rather than replacing them — your leads route into whatever you already use, from the day you launch. The media is a separate decision too: plenty of dealers move the site and keep the agency they have.
Our InteractRV site ranks well. Will we lose that?+
Ranking is the thing we protect hardest in a migration. We pull six months of your Search Console data before anything is built, and any page carrying real click volume keeps its exact title, description and body copy on the new site rather than being regenerated. Every old URL gets a 301, with no exceptions.
Do you handle RV-specific inventory data — floorplans, sleeps, slide-outs?+
Yes, and we go further than most: Scout maintains its own RV spec library, so units that arrive from your DMS with thin data get enriched with real floorplan specifications rather than showing blank fields.
What does the first 30 days look like?+
Kickoff, migration, a review pass on a staging URL, then launch — 3–5 weeks in total. From launch your account rep measures unique leads against the pre-launch baseline taken from your own analytics before anything changed. That is the comparison the six InteractRV results above are made of, and it is the one you will be shown rather than an industry benchmark.
Bring your current invoice and your lead volume.
We will map it against what Scout includes, in the open, on the first call.
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